What Today's Nobel Prize Really Says About Behavioral Economics |
October 10, 2017 | October 2017 Bond Updates |
Today's Nobel Prize winner in economics, Richard H. Thaler, helped pioneer research in the field of behavioral economics, providing insights about the gap between the rational, ideal economic option, and the decision we may make anyway, even when it’s not in our best interests. |
View more at: https://www.forbes.com/sites/elizabethharris/2017/10/09/what-todays-nobel-prize-really-says-about-behavioral-economics/ |
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