How Estee Lauder Is Upping Its Digital Game To Appeal To Millennials |
| June 01, 2017 | June 2017 Bond Updates |
|
In order to address the millennial population in North America, Estee Lauder acquired some brands that are popular among the demographic. Further, the company ramped up its digital efforts substantially. In this note we discuss how this will help the company. |
| View more at: http://www.forbes.com/sites/greatspeculations/2017/05/31/how-estee-lauder-is-upping-its-digital-game-to-appeal-to-millennials/ |
| Related News |