In its recent earnings call announcing Q4 2015 results, Bed Bath & Beyond listed several technological initiatives aimed at serving its customers better in an ever evolving digital world. The company is augmenting is IT team with additional resources, focusing on better integration of its systems, enhancing its digital web and mobile capabilities and planning multiple software releases in the fiscal year 2016 to provide additional enhancements to its digital experiences. Bed Bath & Beyond is also leveraging its analytics group to use business intelligence and reporting for gaining insights on customer behavior. We believe that, while these initiatives should lead to improvements in customer experience, the company may not be able to regain its lost market share to e commerce players such as Amazon in the near term. Its investment in digital initiatives comes much later than competitors and it has a huge ground to cover before real results will be tangible.
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