Abercrombie's Problem

July 11, 2017   |   July 2017 Bond Updates
Abercrombie & Fitch Co’s (ANF) problem is the failure of its leadership to reinforce WOM and buzz marketing for its products.

View more at: http://www.forbes.com/sites/panosmourdoukoutas/2017/07/10/abercrombies-problem/
 
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